Kateryna Quinn is an award-winning entrepreneur and founder of Uplify, an AI-powered platform helping small business owners scale profitably without burnout. Featured in Forbes (NEXT 1000) and NOCO Style Magazine (30 Under 30), she has transformed hundreds of service-based businesses through her data-driven approach combining business systems with behavior change science. Her immigrant background fuels her mission to democratize business success.
Table of Contents What Is Brand Positioning Strategy in 2025 Why Brand Positioning Strategy Matters Now 5 Steps to Build Brand Positioning Strategy Brand Positioning… Read More »Brand Positioning Strategy: 2025 Complete Guide for Service Businesses
You know your business helps people. But do your customers know it? Most service businesses struggle to explain why someone should choose them. They talk… Read More »Value Proposition Canvas Explained: How to Create Customer-Focused Value
Most service business owners get this wrong. They think a value proposition is the same as a USP. But these are two very different things.… Read More »Value Proposition vs USP: What’s the Real Difference?